Inbound Marketing just has not worked
With so much rising popularity about inbound marketing, why hasn't it worked for us?
Inbound Marketing is overrated, takes too long and a waste of money!
I’m tired of paying for keywords and thought Inbound Marketing would help with that
Like any tool or methodology, if Inbound is not implemented correctly, it won’t work well for your business. On the other hand, when done well, Inbound can generate a continual stream of sales-ready leads to help your business growth.
Poor design, short-term strategy, and terrible copy are ruining brands.
Marketers have been in such a frantic rush to create as much content as they can to attract people to their site, without focusing on the quality of the information. The issue is they were writing for search engines—not people. And that has not only caused a flood of content, it creates confusion and distrust.
So why is that some companies seem to be rising above others? Because they understand their buyers, and they are helpful. The brands that put humans at the center of their strategy will ultimately win the trust of their prospects and grow their business.
How We Do It
Develop Buyer Personas
Identifying your exact target audience is never easy. The ways your clients think and operate are always changing. Our inbound marketing services start with an extensive voice and strategize your messaging which will help you identify your ideal targets and come up with a detailed strategy to get in front of them.
Converting leads is the essence of any inbound marketing campaign. We’ll help you come up with unique and remarkable offers your prospects won’t even dream of passing up. We implement this by building the conversion funnel assets like CTAs, landing pages, email follow-ups, and nurturing workflows to move them through the funnel.
Our team writes remarkable content in the form of blogs, premium content (offers, e-books, guides, whitepapers, etc.), social media, video, and more. This is a critical component of inbound, as all conversion stems from knowing your audience and writing specifically for them.
You want to be found where your prospects go to liberate, recharge, connect with the community, and find resources. We get in front of your target audience through highly engaging social media campaigns centered around where your target demographic goes for information.
We’ll aid you in promoting your content through email campaigns and workflows that help push clients through the buyer’s journey and weed out those that aren’t worth your time.
Have you been looking for a solution to your Digital Marketing Problems?
Limestones has helped many brands to successfully overcome their digital marketing problems. Talk to us to find out what we can do for you