High Quality Leads
Most companies have faced this devastating problem: you put a lead into your marketing funnel, you take them through to where you think they’re on the brink of making a purchase, and then… zero. They don’t convert into customers and are stuck in the “lead hole”, and flyers, brochures and emails simply fail to reach them.
This outdated approach fails to recognize the importance of lead nurturing and smart content—something that the inbound marketing methodology takes great importance in.
It doesn’t matter how good your quality is if nobody knows you exist, or what you offer is already outdated or too common that your competitors are already few steps ahead of you. In today’s world, it is no longer about just the amount of effort you put, or the quality of your content. But it is also about being in the right place, at the right time, with the right people.
Your aim should be to give the right consumers the right content at the right time—which is where smart content comes in. As well as providing leads with valuable content that will inform and educate them. Inbound best implementation recommends the use of smart content, a content that changes depending on the interests and past behavior of the person viewing it, allowing for more accurate targeting.
How We Do It
Research Your Buyers & Their Purchasing Behavior
Through research, we develop detailed behavioral profiles of your ideal buyers that will drive your demand strategy.
Craft Message & Value Propositions that Resonate within the Right Buyers
Our intensive messaging strategy workshop will help you position your brand in a way that wins over prospects every time.
Create Engaging, Lead-Generating Content, Including Articles & Videos
Whether you need blogs, videos, pictures, website copy, or infographics, we’ll create engaging content that closes deals in a snap.
Develop & Execute Innovative Demand Generation Campaigns
You need immediate sales opportunities. We have the paid and unpaid demand generation campaign playbook to get them.
Implement Technology That Streamlines Your Strategy & Tracks Its Effectiveness
With the latest tools, we’ll automate your strategy where it counts, and give you the real-time data you need to know how you’re performing.
Have you been looking for a solution to your Digital Marketing Problems?
Limestones has helped many brands to successfully overcome their digital marketing problems. Talk to us to find out what we can do for you